Drive The New 2024 Jeep Wrangler At The First ‘Dare To Wrangler’ Event

Automotive enthusiasts and aspiring desert enthusiasts across the UAE are encouraged to attend this exclusive new adventure, hosted by Al-Futtaim Trading Enterprises in Al Badayer, Sharjah on 2nd and 3rd March 2024

Dubai, UAE, 27 February, 2024: Al-Futtaim Trading Enterprises Jeep will launch the highly anticipated 2024 Jeep Wrangler in Dubai and Northern Emirates, marked by an engaging desert event across two days only. With a focus on innovation and performance, the 2024 Wrangler comes equipped with a powerful 2.0L Turbocharged engine, elevating its capabilities both on and off the road.

Taking place from 10am to 6pm on both Saturday 2nd and Sunday 3rd March 2024 in Al Badayar, Sharjah, Trading Enterprises Jeep will host the first ‘Dare To Wrangler’ event. Current and aspiring Jeep owners are invited to immerse themselves in the Jeep brand and take the car for a spin on an off-road test track, designed to show off the 2024 Wrangler’s unrivalled off-road performance.

“Introducing the 2024 Jeep Wrangler with its advanced 2.0L Turbocharged engine marks an exciting evolution for the Wrangler,” said Marco Melani, Regional Managing Director at Trading Enterprises. “We are thrilled to bring this exceptional vehicle to the market and provide customers with a first chance opportunity to explore its capabilities in the Wrangler’s natural habitat.”

‘Dare to Wrangler’ will feature various attractions including a DJ, full-size padel court, a dedicated Kids Area, and a selection of food and beverage outlets. Attendees will have the opportunity to test drive the new Wrangler under professional guidance, allowing them to experience its enhanced performance and even learn the basics of off-roading for the first time. Additionally, a range of MOPAR accessories will be available for purchase, providing attendees with the opportunity to personalise the new 2024 Wrangler.

For more information and to book your test drive slot, visit @jeepuaete on Instagram. A valid UAE driving license and Emirates ID must be presented to take a test drive.

Part of Al-Futtaim Automotive, Al-Futtaim Trading Enterprises represents some of the most iconic automotive brands including Chrysler, Dodge and RAM in the UAE, and Jeep in Dubai and the Northern Emirates.

To view the 2024 Jeep Wrangler, visit your nearest Trading Enterprises Jeep showroom. Alternatively, call 8005119 for more information. 

About Jeep

Built on 80 years of legendary heritage, Jeep is the authentic SUV brand that brings capability, craftsmanship and versatility to people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a broad portfolio of vehicles that continues to provide owners with a sense of adventure and ability to handle any terrain with confidence. The Jeep vehicle line-up consists of the iconic Wrangler, Gladiator and Grand Cherokee. A premium brand extension ‘Wagoneer by Jeep’ consists of the Grand Wagoneer, the original premium SUV. Jeep is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis.

About Al-Futtaim Automotive

Al-Futtaim Automotive, one of the main five operating divisions within the UAE-based Al-Futtaim Group of companies, is a conglomerate of motoring-related businesses, franchising some of the world’s most-recognized automotive brands and services.

Operating in 10 countries across the Middle East, Asia, and Africa and empowered by around 9,000 associates, the UAE-headquartered Group’s services span the distribution of new and used vehicles, manufacturing, leasing, and aftersales.

Ranging from passenger cars to SUVs, commercial vehicles, industrial and construction equipment as well as motorbikes and quads, Al-Futtaim Automotive Group offers an integrative customer-centric experience for motorists, fleet operators, and contractors alike, and strives to become the leader in tailor-made mobility solutions.

About Al-Futtaim Group

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates.

Structured into five operating divisions; automotive, financial services, real estate, retail, and health; employing more than 33,000 employees across more than 20 countries in the Middle East, Asia, and Africa, we partner with over 200 of the world’s most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enable the organisation to continue to grow and expand, responding to the changing needs of our customers within the societies in which we operate. By upholding our values of respect, excellence, collaboration, and integrity, Al-Futtaim Group continues to enrich the lives and aspirations of our customers every day