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Dollar UAE signs strategic MoU with Emirates Roadside Assistance to elevate customer experience

Karren Franco 25 June، 2025

Dubai, United Arab Emirates

Dollar Car Rental announced a strategic alliance with Emirates Roadside Assistance, a subsidiary of Emirates Auctions, further solidifying its position as a regional leader in the car rental industry.

Dollar Car Rental announced a strategic alliance with Emirates Roadside Assistance, a subsidiary of Emirates Auctions, further

Under this partnership, comprehensive roadside assistance services will now be available 24/7, ensuring immediate assistance in the event of a breakdown, service recovery, or accident recovery.

Dollar UAE signs strategic MoU with Emirates Roadside Assistance to elevate customer experience

To drastically reduce downtime and improve the overall customer experience, Emirates Roadside Assistance will serve as Dollar’s committed partner for real-time recovery and support services.

Marwan Almulla, General Manager of Dollar Car Rental, said, “This partnership reaffirms our commitment to offering innovative, client-focused solutions. Collaborating with Emirates Roadside Assistance allows us to offer faster support and smoother services, making our customers’ journeys safer, easier, and more worry-free.”

“At Emirates Roadside Assistance, we’re committed to offering our clients and partners reliable and effortless support. With this collaboration with Dollar Car Rental, we aim to provide 24/7 roadside assistance throughout the UAE, ensuring safety for all, quick response times, and enhanced service experiences.”, said HE Abdulla Matar Al Mannaei, Chairman of Emirates Roadside Assistance.

Dollar’s strategic initiatives aim to strengthen its position as a regional leader in the car rental sector by broadening and improving its service offerings. This collaboration is a prime example of Dollar’s continuous attempts to raise customer satisfaction and service efficiency in an increasingly competitive sector.

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